Planning a Cash Reserve for Your Business
A business can face an unexpected expense, a delayed customer payment, or a slower period of sales. A cash reserve is money set aside to help address needs that the business has planned for or may encounter. The useful question is what your particular business needs that reserve to cover.
Begin with commitments and timing
List the payments the business is committed to making and when they fall due. Compare them with expected receipts. Consider how reliable those receipts are and what would happen if a customer paid later than expected.
Test a few situations
Build a simple planning scenario for a slower sales period, a significant repair, or a delayed payment. Estimate the gap each situation might create. Keep these estimates separate from the base plan so you can see what changes.
For example, a fictional business expecting a $2,000 customer payment after a $1,200 materials bill comes due needs a plan for that timing gap. The example does not establish an appropriate reserve target; it shows why payment dates matter.
Avoid a universal target
Businesses differ in recurring costs, seasonality, customer payment patterns, and access to resources. A general rule of thumb cannot replace a review of those details. Decide what the reserve is intended to address, then evaluate a target with the appropriate support.
Define how the reserve will be managed
Identify what circumstances would justify using it, who will monitor it, and when the plan will be reviewed. Keep business and household needs clearly distinguished. A reserve intended for emergencies should not casually become a source for discretionary expansion.
Fortify's free Financial Readiness Toolkit includes a 90-Day Cash worksheet to help you begin exploring timing and cash needs. Planning can reveal gaps; it does not eliminate uncertainty.

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